Connection History

“A better way to buy information technology products.” That's what Patricia Gallup and David Hall had in mind when they founded our company in 1982. Seeing a significant business opportunity in the emerging personal computer industry, the two entrepreneurs launched their direct computer supply business with the philosophy that providing technical advice and focusing on customer service was as important as low prices. Using their personal savings, they purchased $8,000 of inventory, placed a 1/9th-page ad in Byte Magazine, and took their first step on the road to unprecedented growth and innovation. As the magazine hit the newsstands, they waited two long days for the telephone to ring. On the third day, it started ringing. It hasn't stopped since.

A Continuing Commitment to Service

Before the first phone call was answered, Gallup and Hall planned to create a business culture designed to provide exemplary service and build long-term customer relationships. This strategy has proved to be very successful and remains a key component of our mission. Since its inception, our company has been credited with many direct marketing service innovations, and has received many awards for customer service and dedication.

Some of the programs our experts pioneered established industry standards while raising the expectations of today’s technology shoppers. Some of our innovations include:

  • Toll-free technical support before, during, and after the sale
  • Everything Overnight®: most orders placed as late as 7:00 p.m. ET are delivered the next business day
  • One-Minute Mail Order®: incoming orders can be filled in under one minute through instant electronic access to customer records
  • Custom configuration


Growing and Expanding

In recent years, we have grown into a Fortune 1000 company, with annual revenues of $2.6 billion. Today, our more than 2,500 employees work in three offices in New Hampshire, as well as sites in Connecticut, Florida, Illinois, Massachusetts, Maryland, Pennsylvania, South Dakota, and in our full service, ISO 9001:2008-certified technical configuration lab and distribution center in Wilmington, Ohio.

Company Milestones

1982—Company founded as “PC Connection”

1987—Named to the Inc. 500

1995—Best Mail Order Company by PC World Magazine—for the 5th time

1998—Initial Public offering on NASDAQ

1998—Opens new corporate headquarters in Merrimack, N.H.

1999—Acquires ComTeq Federal, a Maryland-based IT provider serving federal government agencies since 1993.

1999—Sales top $1 billion

2000—Purchases a call center facility in Marlborough, MA. 

2000—Earns # 7 spot on Businessweek’s World’s Top 100 Technology Companies

2001—Debut on Fortune 1000

2001—Receives Better Business Bureau of New Hampshire Torch Award for Marketplace Ethics

2001—ComTeq Federal renamed GovConnection, Inc.

2002—Appears on Washington Technology’s Big Dogs Top 100 Federal Prime Contractors for Information Technology Services

2002—Acquires MoreDirect, a company that provides enterprise technology buyers with a comprehensive Web-based e-procurement solution.

2005—Purchases the business and selected assets of Amherst Technologies, Inc. a New Hampshire-based company. 

2008—Forbes’ America’s Most Trustworthy Companies—Highest Ranking

2008—Top Supply Chain Innovation and Retail Industry Awards; #8 Overall on InformationWeek 500

2011—Celebrates 10th consecutive year on the Fortune 1000

2011—Secures spot as one of InformationWeek’s 500 Top Innovators

2011—Acquires ValCom Technology, an Illinois-based provider of technology services to medium-to-large corporate organizations.

2013—Launches Global Alliance with Bechtle AG, an IT provider based in Europe, to respond to increasing demands by international businesses for global integration.

2016—Acquires Softmart, a Microsoft Licensing Solution Provider (LSP) and global supplier of technology, tools, and service solutions with more than 34 years of expertise in helping customers simplify software purchasing.

2016—Announces corporate rebranding. New “Connection” brand unites all subsidiaries (PC Connection, GovConnection, MoreDirect, and Softmart) under one clear, concise, and powerful brand name. NASDAQ stock ticker changes from PCCC to CNXN. 

Dedicated to Serving the Business Customer

Business customers generate about 90 percent of the Company's total net sales. To further address this business segment, Connection continues to expand its technically-trained corporate sales staff, which is dedicated to meeting customer needs with personal service and a wide range of end-to-end computing and networking solutions.

The Company continues to serve a diverse set of customers, ranging from SMBs, government and education, and enterprise businesses, through its Commercial, Public Sector, and Enterprise IT sales teams.

The Future

Ever-changing technology will continue to shape the way we work, communicate, and manage our lives. As the industry continues to march forward, Connection will continue to connect people with technology that enhances growth, elevates productivity, and empowers innovation.

This will be accomplished with you—the customer—at the forefront of every decision. With our team of technology experts, Account Managers, and customer service specialists, you can be sure that our customer commitment will always be backed by the best service in the industry, before and after the sale.

If you're interested in learning more about Connection, please contact our corporate communications department at 1.603.683.2167. For sales, please call our toll-free number at 1.800.800.0014.